Books & Podcast

7 bestselling books and a podcast for everyone redefining what success looks like, driven by attitude, not age.

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7x Bestselling Author

Ruth's books include her latest Amazon best-seller, Generation Why Not?®: 7 Principles to a Purposeful Business and Life, Driven by Attitude, Not Age. Each one helps readers turn expertise into authority, visibility, and legacy.

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The Thought Leadership Lab Podcast

Conversations with founders, entrepreneurs, and second-career visionaries redefining what success looks like, driven by attitude, not age. They know anything is possible, feel the fear, and keep going.

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Driven by attitude, not age

Generation Why Not?®

A philosophy, a bestselling book, and a podcast, built on the belief that the best chapter can start at any age.

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