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Attention: Authors, Entrepreneurs, Attorneys and Speakers

“Now You Can Get Publicity
For Your Brand, Business, Expertise or Book –
Even If You’ve Tried Everything Else Before!”


I’ll show you how to get publicity for your business, expertise or book –
no matter how hard you’ve tried before…or how much you’ve paid publicists
in the past and didn’t receive the results you wanted.


In the last several years I’ve been interviewed on Fox News, in O Magazine,
Complete Woman (this month), Washington Post Online, Dance Retailer,
Reader’s Digest and dozens more.



From The Desk of: Ruth Klein

Tuesday, 7:30 am

Dear Friend,

I know how frustrating it can be!

You’ve toiled for months, maybe years…to get your brand, business, expertise or book known to the world.

If you’re like most entrepreneurs, professionals and authors, you’ve tried to get publicity on your own or with the help of publicists…only to find out that you’ve wasted a lot of time and money and you really don’t have much to show for it.

Even if you’re lucky enough to get some publicity, it isn’t on a consistent basis. After a while, you realize it is taking too much of your time to keep up with what it takes to write press releases. And, using a publicist on a consistent basis can be very expensive and in many cases, can’t be justified with the lackluster results.

If you don’t stay in front of the media on a consistent basis, you lose your Brand and Expert status. Just ask any high visibility expert, which I refer to as "Expert Celebrities"…they know that they have to stay in front of the media with new products, their expertise, etc.

Well, I’m here to tell you…

Today- It's Easier to Get Publicity & Promote Your Brand-

Offline and Online than Ever Before!


The fact is that there are so many more media outlets than most people know about, including publicists!

It’s almost impossible for you to keep up with writing press releases, finding the media to pitch it to and follow up without spending a ridiculous amount of time or money doing it.

There’s a much better way!

And, now that we have offline and online media, you have the ability keep up the “buzz” of your business, expertise and books on a consistent basis.

Of course, you want publicity to promote your business and/or book and attract ideal clients and customers. But you’ve tried so many things and products you don’t know who or what to believe anymore. You just want to stop feeling overwhelmed and not be bombarded by all of the things you “should be doing,” which robs you of your valuable time and money

That's where I come in. My name is Ruth Klein and I'm a Brand, Marketing and Publicity Consultant and Coach with over twenty years helping people just like you become Expert Celebrities.

How much is publicity worth to your business? Your book?


See if this sounds familiar...


Well, it’s really quite simple. I hear colleagues, subscribers, entrepreneurs and authors tell me all the time how much they’ve spent with publicists and how frustrated they are with the lack of results. And I mean, they have spent some “serious” money… upwards of $10,000 or more!

I’ve spent my share of good money on publicists as well and I’ve been equally frustrated.

In fact, I remember spending over $10,000 for a one-year program (I had to take the money out of a CD) and after the first of three days, I realized I had made a big mistake. I knew more publicity strategies than the leaders!

I asked if I could transfer into another publicity program they hosted that was less money (And, I didn’t want any of the money back) and they said, “No.” That is the honest truth!!

Now fast forward to today - I have been interviewed on dozens of television shows, and am in national magazines consistently.

In fact, O Magazine, Reader’s Digest, Cosmopolitan, Complete Woman and many others contacted me, as do most of the A-lister media outlets today. I used to be where you are today, until I figured it out…


And, I’m Here to Not Only Show You,
But Help You Implement Your Publicity Program----
So That You Can Start Becoming
the Expert Celebrity You Deserve To Be!


This is not another membership site where you get a member login and password and everything depends on you… to go in and look up what you need; read about what you need to do and then do it…

Or, more than likely, just end up spending good money on a monthly membership site that you might dabble in but not really have the time or the knowledge that you really need to move forward and see results.

This is NOT what this member club is about…My team and I will write your press release every month and submit the press release, if you wish.

The Expert Celebrity Member Club is an Active Program, not a passive program that depends on you entirely to do what you need to do. I’m here to help you every month. 

Now, imagine…receiving a tailor-made press release in your inbox every month, which will help establish you as the Expert… Thought Leader… in your field, as well as help you attract customers and clients to buy your products and services.

How can people become your customer and clients if they don’t know you and the talents and gifts you have to offer?

Sounds too good to be true?


Well, it isn’t if you have the right tools, resources and an expert who has done it before helping you. Simply put, you can get more than most publicists provide consistently… every month, for a fraction of the cost.

Think about it. Publicity is the most powerful thing you can have to create your Expert Celebrity Platform. When you have generated the expert status through publicity and more people know about you and respect you, then they are easily attracted to your expert celebrity positioning. You will sell more books effortlessly and attract clients for your products and services much more easily. 




joanne"Ruth Klein has a unique grasp of media, both new and traditional, and is able to communicate that to others in an unparalleled fashion. If you’re ready to promote your brand to the world, Ruth Klein can show you how. I highly recommend her."


Joanne McCall,

Creative Book Publicist
www.joannemccall.com

tara
"I’m so excited about finding the perfect brand. This will be the vehicle to greater exposure and success for my business. I couldn't have done it without Ruth Klein’s expert guidance. Her help was invaluable to me in the discovery process and follow through. I’m finding it so much easier and more fun to do my business now, whereas before I was lacking focus and pizzazz. The best part about my brand is I stand out from the crowd.

Thanks so much, Ruth!!!!"


Tara Brennan
www.tarabrennan.com


callie
"Ruth Klein is totally invested in the progress and outcome of each individual. She is totally committed to being on task and getting to the heart of the issue- bringing great clarity and focus to the work at hand. Her nurturing demeanor and crackerjack brain promote quantum evolution in yourself, your limitless belief system and your brand. Ruth is a GEM!"

Callie Duritsa
www.DuritsaInteriorDesign.com


susan
"Ruth is an invaluable wealth of information. If you want to learn ways to push the envelope open, and really make a splash with your business, take the time, and call Ruth or attend one of her seminars. A one of a kind very unique person that has easily proven herself; "Successful".... 
I highly recommend Ruth Klein!"

Susan Waldrop;
Visionary, Author, Key Note Speaker
www.susanwaldrop.org


"I Get More High-Level Media Than 99% of Most Entrepreneurs and Authors”

Proof That I Really Do “Walk The Talk"
Here is a very short view of publicity I’ve received…


media


Let Me Walk You Through The Steps Needed to
Duplicate My Success!


If this sounds exciting – keep reading what the advantages are for this program:

Advantage #1: You get a professionally written Press Release every month.
You don’t have to spend time writing a press release and trying to get it in the correct format…it will be ready to submit to the media.

Advantage #2: Free Monthly Teleseminar on Publicity Strategies
You won't want to miss these monthly teleseminars. I'll share with you the Publicity secrets and tips that I use for myself and my clients. For example, did you know there are over seven ways to use a Press Release? I'll share with you my "Triplicate Effect" (c) as well. And, you'll receive an MP3 of each teleseminar, transcribed notes and a CD mailed to you. This alone is worth the monthly investment! Each teleseminar is valued at $127, but you receive all this for free with your monthly Expert Celebrity membership.

Advantage #3: You get press releases submitted to publicity outlets.
For a small additional charge per month, we will submit your press release to media outlets for you.

Advantage #4: You save a lot of time.
It takes a lot of time to write press release, find the right person to pitch and then check back with them. We’ll save you at least three hours per month on this process.

Advantage #5: You save a ton of money.
Publicists are expensive, at least $5,000 per month at most firms and results vary big time!

Advantage #6: You have a consistent publicity program every month, not sporadically.
You don’t have to worry about spending time and money for publicity one month and then forgetting about it or being too busy or strapped for money to be consistent. As long as you’re a member, you will receive a new press release every month.


But Creating That Expert Celebrity Positioning Is the Hard Part…


It could take you years and can cost you a small fortune to hire a publicist or figure out just the right combinations that make your publicity get results – while other strategies fall flat on their face.

But, instead of knocking yourself out trying to come up with just the right publicity mix, you can now have it as part of your membership called:


“Expert Celebrity Member Club”


At last! Every month you’ll receive... new publicity, brand and marketing strategies for your book, business or professional firm through teleseminars.

But don’t take my word for it, here are some case studies...

Case Study: Law Firm in Central California
•    Helped create a large community-awareness of the law firm through several publicity strategies
•    PR programs targeted to niche psychographic and demographic groups
•    Law firm billings of $1.5 million within thirteen months

Case Study: Shannon, mountain lion attack
•    Guest on Larry King Live
•    Guest on Good Morning America
•    Feature article in Reader’s Digest
•    Many other media interviews

Case Study: Sandra Jenks, author
•    Feature article in the largest-speaking newspaper in Japan
•    Interviews in various other publications

Case Study: Publicist
•    Professional and busy publicist for authors
•    Implemented strategies she learned in my Brand & Publicity program
•    Increased income 50% based on new publicity strategies directly linked to the class

Case Study: Fundraiser superseding 40% of expectations after 9/11, Children’s Athletic Team
•    Hired me to help raise $100,000 three months after 9/11
•    Exceeded fundraising amount by 30% within 9 months

Case Study: O’Neil & Widelock, Law Firm
•    Positive community and media publicity within twelve months
•    Firm increased billings over $500,000

Case Study: Ruth Klein, Brand Strategist and Author of Six books
•    Three books in the bookstore presently even though one was published four years ago, one was published three years ago and one was published one year ago.
•    A + list media contacts me; i.e. O Magazine, Reader’s Digest, Complete Woman, Washington Post online, The Wall Street Journal, and many more.
•    PBS Show scheduled for 2010
•    AOL Coach


I know you’re probably still skeptical and a bit on the conservative side, but think about this- if you keep doing the same things over and over again – you’ll only succeed in getting the same results. That’s why I want to let you try out my proven publicity system – completely and totally risk-free! (I’ll tell you about my unique guarantee in a moment.)


Which of These Powerful Resources Could You Use
to Gain More Publicity?



Here’s what the Expert Celebrity Member receives:
  • One press release tailored to your business every month
  • Please release submitted to media outlets
  • A tele-seminar on publicity every month; other ways to use your press releases, media editors, what other successful businesses and authors are doing for publicity awareness, and much more. You just need a phone and if you can’t make it, you’ll receive a recording of the call.
  • The monthly mp3 of each tele-seminar
  • A CD of each monthly tele-seminar sent to you in the mail

Special Bonuses


You’re already getting a phenomenal deal, but I wanted to throw in something “extra special”... only for Charter Members (the first 75 people who sign up)….

Special Bonus #1: Private Consult with me ($400 Value)

Special Bonus #2: Publicity Critique of your present Publicity Material ($800 Value)


Okay, So What’s the Cost For This Incredible Resource?


Well, realize that this Expert Celebrity Member Club could easily sell for tens of thousands... In fact, if you asked a top publicity expert in the field, like myself, to produce Expert Celebrity Positioning for you, you’d be charged in the neighborhood of $5,000 to $10,000 a month, not including additional charges for postage, printing, copies, etc.

I currently charge a minimum of $400 per hour for my services. So at bare bones minimum you’re getting thousands and thousands of dollars worth of publicity at your disposal.


But I’m not going to charge you anywhere near that amount or even my minimum project price.

In fact, your total investment per month for the Expert Celebrity Member Club is only $297 ($347 per month for submitting your press releases online).

After we close the program, people on the waiting list will be paying more (when there’s room to place them in the group).


guarantee
100% Risk-Free Guarantee: 

Your success in participating
in the Expert Celebrity Member Club
is 
completely guaranteed.

In fact, here’s my
100% Better-Than-Risk-Free-Take-it-To-The-Bank
Guarantee:
My Guarantee to You:

If you don’t receive a press release every month, then you don’t pay that month. That’s right… you can be on the tele-seminar that month and let’s say you don't receive your press release that month…then, you don’t pay for that month…it’s free.


I don’t know how to make it more safe and secure for you than the above Guarantee!

Figure out how much your time is worth and how much time it would take you to write a good Press Release and submit it to a PR directory every month. Let’s say your time is worth $100 per hour and it takes you three hours to do everything…you’re not only out $300 but more importantly, you’ve now lost three hours that you could be using contacting clients or creating a new product or program!

That means you receive everything we promise every month at my risk, while you reap the all the benefits. There is absolutely no risk, whatsoever on your part. The burden is entirely on me.

Is that fair or what?

Look at it this way- $297/month is really a painless drop in the bucket compared to the money you’re going to waste on ineffective publicity this year. That’s why…



You Really Can’t Afford Not To Invest In The
Expert Celebrity Member Club


It’s easy to get started right away. Just go here to register.

Get ready to receive a lot of publicity for your brand, business and/or your book!

To your Expert Celebrity Positioning,

signature

P.S. Just think! You’ll never again suffer through the pain and hassle of writing press releases.

P.P.S. I know, I used to be called “a hidden treasure.”





We'll submit your press releases for only
$347 per month

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